Commercetools: Harness Microservices for Commerce Success
With Commercetools, we can leverage a flexible, API-driven e-commerce solution based on a microservices architecture. As a cloud-native platform, it provides us with great freedom and adaptability – ideal for customized, high-performance applications.
Why We Choose Commercetools
API-First Architecture
The multitude of APIs allows seamless integration and potential extensions, ensuring flexible adaptation to specific business requirements.
Cloud-Native Platform
Leveraging modern cloud technologies provides us with the necessary flexibility and scalability to successfully execute even the most demanding projects.
Headless Commerce
By decoupling the frontend and backend, we can create unique user experiences and optimize performance.
Commercetools is MACH architecture at its finest, enabling us to develop flexible, scalable e-commerce solutions tailored perfectly to our clients' requirements.
Tom Van Staveren
Product Owner
Turbine Kreuzberg
Commercetools: Always Ready for Future Needs
Commercetools is an e-commerce platform based on the MACH architecture: Microservices, API-first, Cloud-native, and Headless. This structure allows for highly customizable and scalable solutions that meet the specific needs of any business.
The platform offers a wide range of features that go beyond standard solutions. These include extensible product catalogs, a unified cart system, advanced order management, and extensive personalization options through machine learning. Additionally, Commercetools provides a powerful developer environment with well-documented APIs, SDKs, and comprehensive tools to facilitate the integration and extension of the platform.
By leveraging cloud services like AWS, Commercetools ensures high availability and global reach. The platform supports a variety of frontend technologies, enabling seamless user experiences across all digital touchpoints. This makes it ideal for companies pursuing an omnichannel strategy.
A standout feature of Commercetools is its versionless platform, which allows for continuous updates and improvements without disrupting ongoing operations. This significantly reduces maintenance times and costs, ensuring the platform is always up-to-date with the latest technology.
What Commercetools Enables
Greater Adaptability
The flexible and scalable MACH architecture allows companies to respond quickly to market changes and offer innovative shopping experiences that engage customers and drive revenue growth. This improves time-to-market, conversion rates, and customer satisfaction.
Lower Maintenance Costs
As a cloud-native SaaS solution, it requires no infrastructure expenses and maintenance. With the pay-as-you-go license model, businesses only pay for their actual usage.
Wider Developer Pool
Commercetools’ microservices architecture requires no specialized developer knowledge. Companies benefit from a large pool of developers and lower training and certification costs.
Key Features
MACH-Architecture
Microservices, API-first, cloud-native, and headless
Flexible Product Data Modeling
Highly customizable product data models to fit unique business needs
Dynamic Pricing Engine
Supports complex pricing strategies like tiered and dynamic pricing.
Advanced Promotion Management
Robust tools for creating and managing complex promotions and discounts.
GraphQL Support
Efficient data querying and retrieval with GraphQL for responsive applications.
Event-Driven Architecture
Real-time reactions to business events for seamless workflow integration.
Broad frontend framework support
Compatible with various frontend frameworks like React, Angular, and Vue.js.
Versionless Platform for Continuous Updates
Continuous delivery of updates without disruptive version changes.
Multi-Tenant and Multi-Region Capabilities
Manage multiple brands and regions with localized configurations from a single platform.
Our Services
Commercetools allows us to keep you as flexible as possible in building your digital commerce platform. No matter if you're building from scratch, extending existing infrastructures, or migrating to an entirely new system.
Ready for more?
Let's talk ideas, challenges, needs, and solutions.
Timothy Becker
Director Business Development