News Update
Turbine Kreuzberg Implements PIM and Product Data Model for dental bauer
December 12, 2024
Berlin – Turbine Kreuzberg has successfully implemented a new Product Information Management (PIM) system for dental bauer. The renowned dental supplier leverages Turbine Kreuzberg's expertise to modernize its IT infrastructure, paving the way for further international growth.
dental bauer, a leading B2B dental product provider, offers dental practices a comprehensive range of products, from consumables to high-end technology. To meet growing demands and support international expansion, a flexible and scalable IT infrastructure was essential. The first step in this process:implementing a new PIM system.
Turbine Kreuzberg spearheaded the implementation of the Akeneo PIM system and developed additional connectors to ensure seamless integration with the existing SAP ERP system and MuleSoft middleware. These developments enable efficient product data management, speeding up market launches and enhancing the product experience for dental bauer's customers.
The transition to Akeneo was facilitated by Turbine Kreuzberg through the prior development of a new product data model tailored to dental bauer's needs, significantly simplifying data maintenance in the new system.
Alexander Janthur, founder and owner of Turbine Kreuzberg: “A key driver for dental bauer's impressive scaling is having the right infrastructure. Clear product data is crucial. We thrive on projects like this, where we engage with the full spectrum, and we're eager to keep supporting dental bauer strategically.”
Since 2022, dental bauer has been part of the portfolio of the private equity firm Aurelius. Turbine Kreuzberg acts as a technology partner for Aurelius, supporting the technological development of the portfolio company.
Contact
Thomas Weber
Director Brand & Communications
press@turbinekreuzberg.com
About Turbine Kreuzberg
Turbine Kreuzberg is a software agency from Berlin specialized in digital commerce, data/AI, and cybersecurity. The engineers and tech specialists build enterprise applications, such as commerce platforms, marketplaces, data applications, and custom components. Turbine Kreuzberg covers the entire technology lifecycle from engineering requirements and solution design to implementation, application management, and continuous refinement. To tailor best-of-breed solutions that fit every scope, the agency draws on a strong ecosystem of technology and solution partners. The teams work in Berlin and Faro, Portugal.
For more information, visit turbinekreuzberg.com.
About dental bauer
dental bauer is a renowned dental supplier in the DACH region and the Netherlands. Founded in 1947, the family-owned company provides dental practices and laboratories with a wide range of consumables, capital goods, and equipment, as well as technical and consulting services. For many years, dental bauer has been on a growth trajectory, supported by the opening of new branches and locations, as well as numerous acquisitions of companies within the industry. For more information, visit dentalbauer.de.